10:45 AM | MORNING BREAK-OUT SESSIONS


Diversity Done Differently

Rommel Anacan | President, The Relationship DifferenCE

Diversity is one of the hottest issues in the workplace today. We know that embracing diversity and our differences creates higher-performing teams. Yet we also know that this is easier said than done. In fact, according to a Harvard University study many "diversity training" strategies don't even work!  You’ll walk away from this training workshop feeling equipped, empowered, and excited to make diversity your competitive advantage.

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LEADERSHIP MASTER CLASS

MATT EASTON | FOUNDER, LEASING UNIVERSITY

As a property manager you have one team, but two different manager hats: leasing and maintenance. Sometimes that divide can make it difficult to manage your asset efficiently and effectively. In this session you will learn to how to lead your team so that they can accomplish more and coach your team on how to deal with even the most difficult residents.

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INNOVATING FROM THE OUTSIDE IN

LISA TROSIEN | SPEAKER, THE APARTMENT EXPERTS

Looking outside your industry for fresh, innovative strategies is the best way to ensure continued growth and success for your organization, people, and properties. This session takes an in-depth look at atypical non-multifamily housing leaders (no Disney, Southwest, Starbucks or Nordstrom) in the areas of marketing, sales, leadership, diversity, customer loyalty and more. This class dives into successful, original approaches, providing a blueprint for adapting these changes in your own company.

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MAKE THE SHIFT FROM BURNT OUT TO REIGNITED

AMY KOSNIKOWSKI DILISIO | NATIONAL SPEAKER, APARTMENT ALL-STAR

Feeling burned out and drained from stressful days and demanding customers? The first step to regain the desire to serve is the awareness that your compassion “bucket” is empty. Move from apathy to empathy and bounce back stronger than ever. Amy will give you 4 strategies to get you back on track and equipped with the techniques to regain a new caring outlook.

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THE GROWTH ECONOMY

TONI BLAKE | OWNER, TOTALLY TONI

Many cities experience decreased vacancies, and increased rents. Join Toni Blake as she coaches you through this consumer transition with a strategic combination of rent and reputation management. You will discover FREE online marketing resources, innovative marketing tools, tech savvy resident services including fundamentals for building your online reputation and SEO.

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THE FINE ART OF PR MANAGEMENT AND CRISIS COMMUNICATION: MAINTAINING TRUST & YOUR IMAGE

RUSSELL MACK | PROFESSOR STRATEGIC WRITING, WRITING AND EDITING, COMMUNICATION LAW AND PR, TCU

When it comes to the unexpected you must be prepared to react, respond, and rectify.  Adequate communication with your stakeholders is paramount to maintaining trust and the image of your company and asset.  Whether dealing with an internal or external crisis you must communicate properly and thoughtfully, providing enough information to keep everyone informed, but not so much that it infringes on anyone’s privacy or causes reason for panic.  During this session Professor Mack will analyze various multifamily situations and guide you through the proper communication.

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